The Videocon Group, one of India’s leading global business conglomerates, today announced the launch of its GSM mobile services. Videocon Telecommunications Limited, a group company, plans one of the fastest sequential roll-outs covering 100 key cities/towns over the next 100 days across the country. The company launched services in the Tamil Nadu circle today and will roll out in key cities across Punjab & Haryana including Ludhiana, Amritsar, Jalandhar, Patiala, Ambala and Panipat; Gujarat including Ahmedabad, Vadodara and Surat; Kerala including Cochin and Trivandrum, Madhya Pradesh including Bhopal and Indore and Mumbai over the next fortnight. Prominent cities like Lucknow, Meerut, Allahabad & Varanasi; Pune, Nagpur & Aurangabad and Hyderabad & Vishakhapatnam are also included in the aggressive 100 city 100 days roll-out of Videocon Mobile Services.
Videocon envisages investments of around Rs 14,000 crores in Videocon Mobile Services over the next 3 years.
Speaking on the occasion of the launch, Mr. Venugopal Dhoot, Chairman, Videocon Group said, “Videocon’s vision is to pioneer truly converged experiences for Indian consumers. We have embarked on a conscious strategy of diversification building businesses that are bound together by the common theme of convergence. With our consumer durable prowess, next generation DTH service and mobile handset technology, Videocon is uniquely positioned to seamlessly integrate technologies, platforms and hardware to offer a rich converged experience to consumers. The launch of Videocon Mobile Services is a decisive step forward in Videocon’s vision of enabling convergence right from within Homes to Outside, from a television’s large screen to a handset’s small screen. Combing innovative technology with effective pricing we aim to democratize technology and make next generation mobile services accessible to all across the country.”
Mr. Venugopal Dhoot added that, “Videocon Mobile Services will leverage the group’s established brand equity and vast retail reach, synergies of an integrated product portfolio and combine that with best of breed partners to offer compelling services. Over 160 million users across India have trusted the Videocon brand over the past 24 years. Videocon Mobile Services is well poised to rapidly build its subscriber base and we target 100 million users within three years

Source:-http://www.centralchronicle.com/viewnews.asp?articleID=30647