Microsoft: Needs to Go beyond PC

October 30th, 2010 by Rahul Leave a reply »

Roy Ozzie, the one who took over Bill Gates’ position as the Chief Software Architect recently announced his plans of leaving his post. In line with his announcement of resignation, Ozzie also left a deep message to Microsoft. He tells Microsoft that they need to “go beyond the PC”.

Mr. Ozzie described his stint with the PC giant has been “breathtaking” and he expects the future to be the same with Microsoft. On the other hand, he also mentioned in his memo entitled “Dawn of a New Day” that the strengths that Microsoft has could also be its weakness for the years to come.

In the first part of his memo, he empahasized on a world of seamless computing and mentioned Microsoft’s attempt to work with different kinds of devices. In the second part of the memo, he praised Microsoft but he also acknowledges the things that their rivals were able to do. He pointed out that the main reason as to why Microsoft has never done what their rivals did is because of the company being intimately tied with the PC. This statement was clearly shown in this paragraph from his memo saying:

For the most part, we’ve grown to perceive of “computing” as being equated with specific familiar “artifacts” such as the “computer”, the “program” that’s installed on a computer, and the “files” that are stored on that computer’s “desktop”….the early adopters among us have decidedly begun to move away from mentally associating our computing activities with the hardware/software artifacts of our past such as PC’s, CD-installed programs, desktops, folders & files.”

Roy Ozzie then emphasized on the importance of connections as opposed to computers as most people would prefer instant usage, interchangeability and replaceable devices.

Source:http://topnewsbuzz.com/microsoft-needs-to-go-beyond-pc/92190/

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